RealSelf Rebrand

RealSelf is the leading and most trusted source for people considering an elective cosmetic treatment. I joined the company to help lead the rebranding effort impacting the site and marketing efforts.

When I joined, we were a mighty team of 3 that has now grown to a team of 6 highly talented individuals. We support all teams within RealSelf, including B2C & B2B Marketing, Social & Editorial, Product, Employer & Recruiting and Sales, and National Advertising. I oversee the creation of design (digital and campaign), photography, videography, and illustration, created both internally or through the use of external partners.  

RealSelf.com Before & After

Nikson Mathews, CD, Senior Visual Design Lead ; Brit Ruggirello, UI/Visual Designer; Stacey Eddie, Senior UX Lead, Landon Larsen, Senior UX Designer

Brand Photoshoot

Nikson Mathews, Creative Director; Helene Christensen, Photographer; Mia Fahmie, Producer

Mother’s Day Series

Nikson Mathews, Creative Director; Melissa Robinson, Designer; Sam Allen, Photographer

#SPF365 Campaign, At-A-Glance

Nikson Mathews, Creative Director; Melissa Robinson, Designer

RealSelf Creative Team

Nikson Mathews, CD, Sr. Visual Design Lead; Melissa Robinson, Sr. Visual Designer; Brit Ruggirello, UI/Visual Designer; Steven Didis, Sr. Motion Designer; Jasmin Hashi, Project Manager